A great new book to read and apply ‘The Success Principles’

A week or so ago I ordered Jack Canfield’s 10th anniversary edition of ‘The Success Principals’. I heard an interview with him on ‘SolopreneurHour.com’ and I was sold. The episode is found here Jack Canfield. Jack is the coauthor of the ‘Chicken Soup’ series of books and has been very successful. If you order the 10th anniversary version you get some bonus content including a video and audio of Jack answering questions. Also the first two chapters of the book as a download. See Let me know if you get it, have it and how the principles are working for you.

In this podcast I share my excitement over Jack’s new book and my thoughts on hanging out with people you want to be like, they are people you can learn from.

Are you a geek and if so are you following your geekiness? Find Passion and Motivation.

This podcast explores the following along with examples.
Are you a geek when it comes to certain things? If so I hope it aligns with your profession and job. If not then hopefully you can change that. Recently I realized I’d consider myself a geek when it comes to farming, specifically regenerative permaculture farming. This aligns well with the farm I’m establishing www.RegenFarms.com

Are you a geek about things that are negative or things that don’t help you at all? If so time to change where you spend your time and energy.

If fear motivates you it probably will not keep motivating you. You will need to find something positive to maintain momentum.

Follow your Passion to create a Business

Can you turn your passion into a business? Whether it is gardening, photography or playing video games can you find a way to make money having fun? As the book “The Power” and the movie “The Secret” mentions your passions are clues to what you could be doing for a business that you would enjoy.

Start asking your self how can you make money with your passions?

I talk about how the idea of having a farm has grown into a place where we will teach others, have others live and learn on a productive farm. Once the first farm is proven we will know that we can start more farms to help show and demonstrate to more people.

If you already have a business are you working on the parts you really enjoy? If not maybe you need to hire someone to handle the tasks you don’t enjoy.

Make sure you share your passions and thoughts for business with others.

And as always take some action!

Do you have a passion for food? Are you a foodie that could make money growing food?

This podcast should help you think about how you could turn your passion with food and plants into income and maybe a business. If you have a passion for gardening or cooking food with certain herbs or plants maybe you could be growing some of these for yourself and others.

This podcast covers many topics including:

  • Growing Garlic
  • Growing Mushrooms
  • Growing Trees
  • Raising Chickens – even in the city
  • Top Ten Profitable Specialty Crops –

I had not heard about micro greens when I recorded this podcast so here is a podcast of a guy making $2,000 a



Help Google is treating my business like a local brick and mortar

Organic search versus non local search – A different look at local search.

We are sharing because at RiptideHosting we were showing up on Google for organic searches across the entire United States up until Google determined we were a local brick and mortar type of business.

It took us almost a year to determine why we disappeared from the organic search on Google. Since we server customers all around the world our traffic dropped once we stopped showing up in organic search.

At one point we thought other websites copying our content was causing us to drop in the rankings. Then we thought Google banned our site or some of the pages on the site. We also thought that maybe junk SEO links pointing to our site might have contributed to us disappearing.

One of the key phases we were looking at was “Remote Desktop Hosting”. On both Bing and Google we regularly showed up on in the top three results. We still do show up that high on Bing. Not many of the results for “Remote Desktop Hosting” are relevant so we wondered if Google removed us.

Then we realized if we added a local word “Denver” or “Colorado” in front of our search terms we showed up on the first page of the organic Google search results. For the “remote desktop hosting” phrase with Denver at the beginning our site shows up twice in the first three results. Adding a local city or state name isn’t what we’ve read about as local search. Rather your physical location as seen by Google would affect the search results. We did not have those local words in front of our key terms but they were in some of our page names. So we think Google is linking our website to the company’s physical location. So they are treating us like a local brick and mortar company that serves a local geographical area.

At this point we realize our site isn’t black listed since it does show up. We also checked Google’s webmaster tools to make sure we didn’t have any manual penalties. We also researched to see if our ranking and traffic decline coincided with any major changes in Google’s algorithm which it didn’t.

Once we realized we were showing up for local searches we remembered a month or two before we dropped that an SEO company suggested we make some changes to our website and for our website on other sites. We were ranking well but figured it is good to keep improving. And guess what the company suggested? They suggested we have a “Google Local Page” (so as we would show up on a map) and have our site listed on many sites like Super Pages. Adding your website to pages like Super Pages also requires you add your address to the listing. So in a month or two we started sending signals to Google with the listing of our website and address that we are a local business. And on top of that we now had a “Google Local Page”. Having your company name, address and site is called a “website placement”.

The “Google Local Page” and website placements are recommend for a local brick and mortar business that is focusing on local business. A good example would be a chiropractor who only has local customers. So if you server local customers only the above are great suggestions.

We also noticed another company who ranked and still ranks high like we did has no address on their site. Nor do they have a Google places page and we’ve yet to find their address listed anywhere online. Maybe they had this issue in the past.

All signs pointed to our site being treated as a local only business. We have replaced our Google page with the brand page and started the process of having the website placements removed. It takes a lot more effort to remove a listed than to get it added. Some require physical mail to be sent. After making these changes we are showing up on Google for some terms again but not yet as high as we did in the past. As always you should add good and relevant content to your website which we continue to do.

Google has been making changes to their local vs. non local searches and will continue to do so. Their mobile search supposedly is different from non-mobile searches so test on mobile devices if your customers would be likely to search via their mobile device for your services or products.

Knowing if you want to show up on local searches versus global or non-local is important. If you or a SEO company implements changes on your site or listings on other sites make sure those changes make sense for the customers they are seeking.

Make sure you understand the changes SEO companies or employees are suggesting. We asked the SEO company who suggested these changes after the negative impact if the changes they suggest could have a negative impact and they assured us they would not. I have also posed this scenario to a couple of other SEO companies and they had not encountered this local versus non-local search challenge. We learned the hard way that not all change is good for Google Rankings. Hopefully this will help those companies who are in the same condition as us and save others keep their rankings.

For more business tips, marketing tips and general motivation visit www.YourBusinessPodcast.com

Follow your passion to find success in business which leads to your freedom.

This podcast covers developing your passion into a business which can lead to more freedom for you. Some ideas are proposed from photography to kid camp. I turned 40 in 2014 and many of my friends are about the same age. Several have mentioned the lack of passion they find with their job/career. I’m happy to encourage everyone to follow their passion. I think you should focus your efforts to create a website, YouTube channel or business. You may already be taking the time to post of Facebook or YouTube rather than spending that time with your own blog/website where you can eventually monetize it. You might eventually have many followers and sell them eBooks, T-shirts or something else.
Biggest key take some action, the more focused and consistent the better.

What are the benefits of being less structured in business?

I see myself as rather unstructured and I think there are both benefits and drawbacks to being less structured.

Are you structured or unstructured? Would it help you to be less structured or more structured? I think a mix is the best depending on the situation.

Spring Cleaning your mind – Check out Derek Lauber’s post

I forget how I found Derek’s site but I know him from the Toast Masters group I attend.

He has some great suggestions on the page I linked to below. I’ve heard about some of his suggestions but not all of them. His ideal to journal several times a day is new to me. I believe I read in the 4 hour work week to make a list each day of what you want to get done. Derek takes this to a new level with journaling 3 times a day. I best start journaling now!

Interview with Jeff Lundgren who is a successful Multi Level Business Owner

This podcast is an interview with Jeff Lundgren covering his success in multi level marketing Protandim business.

We discuss many things including what it takes to be successful in a MLM business as well as some of the benefits of a MLM vs other businesses including:

  • Start up costs
  • Training
  • Support Network – much like a franchise
  • Everyone you know can participate – unlike many other businesses you can own

If you are wondering what it takes to be successful in business this interview will help.  Jeff ran successful businesses as a partner and owner before this business.

I believe a MLM business can teach a lot about business in general and it is easier to start than many traditional businesses and comes with a support network of people who want to see you succeed.

For info on Protandim click here.

For Jeff’s page on Lifevantage.



Google Call Ads Review and Google Analytics Conversion Review and Retargeting Review

This podcast covers real world experience for the following Search Engine Marketing products:

  • Google Call Ads Review
  • Google Analytics Conversion Tracking
  • Google’s Retargeting

Google’s Retargeting

Google has a retargeting paid search option which I highly recommend. Basically you can choose to show ads to people who view certain pages on your websites when they are viewing other websites. You can choose how often and for how long you want to display their ads. This helps visitors remember you. You have probably seen ads for products you have recently looked at on other sites shortly after viewing them. They are using retargeting. When you view a website they place a cookie on your browser and other websites see this cookie and display Google ads for that site or product.

Google Call Ads Review

This is google’s product which shows your phone number with your paid ads so as peole can simply click it to call you. It now costs you just as much as any ad. Realize many people accidentally click on ads when using their mobile phones. This ends up costing you money.

For Riptide Hosting ,a web hosting company, we found Google’s call ad’s to be a bad option for us. For our business we surely didn’t want to show call ads or most any ads for mobile devices. If your customers use their phones to find you then you should advertise to mobile devices. For our web hosting company we think most people will research us on a computer with a bigger screen.

Google Analytics Conversion Tracking

Even if you don’t actually sell a product on your website, meaning you don’t have a click here to buy, you can still use conversion tracking to track which of your website visitors make it to certain pages on your site. You might want to know which visitors especially those who clicked on an ad to get to your site make it to your pricing page. This will help you know which search terms are the ones you should focus on.