Outsourcing your PPC pay per click advertising review of Trada


In this podcast I review outsourcing our PPC pay per click advertising program with trada.com
Including:

  • What does Trada do to run your PPC ads? Out
  • Minimum budget
  • Results of the trada campaign
  • Who knows your business best? If it is you then you should run your campaigns.
  • Who is reach local? Guess what you setup local advertising with google’s adwords yourself.
  • Retargeting/Remarketing campaigns you can set it up your self instead of paying someone else.
  • Google Plus (I called it Google Pages in the podcast)- looks like google is ranking the posts you place there quite highly.

Learning these skills will make you valuable to other companies as well as help you get your business more business via search engines.

Don’t have a business, maybe you have a hobby you could start blogging about! Try something new and stick with it!

Questions? Thoughts please share them!

Collaborate instead of Partnering, Finding Motivation, Why are you going to put in extra effort


In this podcast we cover:

  • Collaborate instead of Partnering
  • Finding Motivation
  • Why are you going to put in extra effort
  • Partnering or Collaborating to move your business forward

Providing customer service with personal contact methods.

This episode covers the importance of small business customer service. I believe it has been a key to retaining customers. Do you provide your customers a way to contact you or someone else in case of an emergency? I was up at 3:30 the other morning when a client called because their website was down. I like to sleep but I also like my clients to be sleep so I’m willing to help them.

Are you giving your clients your contact information in every email you send? How about on every invoice you send?

Should you use a call center to ensure a person will always answer the phone and route the emergency calls to your or a team member?